Category

logo design

Cal-Cabinets

By branding, copywriting, logo design, web design
Client

Cal Cabinets

What We Did

web design

Cal Cabinets, a custom cabinet manufacturer sought to establish an online presence for his business.

Worked with the owner to first develop a consistent identity for use on website, collateral, and business stationery. Identified content needs and developed a site plan. Provided copywriting/content development, designed, and produced site based in WordPress. Added functionality to allow clients to post online reviews and testimonials.

cal-cabinets.com

HK Recruiting

By branding, business stationery, logo design, print design, social media, web design
HK Recruiting
Client

HK Recruiting

What We Did

branding
business stationary
logo design
social media integration
web design

HK Recruiting, a women-owned recruiting startup in Orinda, California, was in need of a full range of graphic design and marketing support.  

Worked closely with the company founder to design a logo that reflected her vision to incorporate her initials along with a search graphic. Designed and produced business stationery (letterhead, business cards).  Designed and launched website with integrated job search database. Branded social media outlets (Facebook, LinkedIn) as well as recruiting portal (Zoho).

www.hkrecruiting.com

Michelle Bea handled all of the branding and web design for my new business. Her attention to detail and creative vision helped to jump start my firm. I frequently receive compliments on the quality of my company website. Given that my website is a tool used to market my own services, Michelle Bea has really helped me to position my company as a high level and high quality search firm. I could not be more pleased with the work she has done and will continue to recommend her services.

Helen Kurtz, FounderHK Recruiting

Comprehensive Wellness

By branding, business stationery, collateral, copywriting, email campaign, logo design, newsletters, packaging, presentation, print design, social media, styleguide, web design
Client

Comprehensive Wellness

What We Did

branding
business stationary
copywriting
logo design
marketing collateral
newsletters
presentations
social media integration
web design

Comprehensive Wellness, a new and rapidly growing medical practice in Walnut Creek was in need of a full range of design and marketing support.  

Starting from ground zero, first designed a logo to reflect the full-circle of medical care offered by the practice. Designed and produced a complete suite of business stationery (letterhead, envelopes, notecards, notepads, business cards), collateral (brochures and flyers), office signage, and a plethora of other materials (prescription pads, patient information forms) for the new practice.  Designed and launched website that included an integrated an online patient scheduling module and mailing list integration. Site was built in WordPress and based on an existing template.  

www.comprehensivewellness.org

The Wellness Resource

By branding, logo design, social media, web design
Client

The Wellness Resource

What We Did

Logo / Branding
Business Directory Website

After years of navigating chronic health conditions in the health care system, a local psychotherapist sought to create an online community where people facing similar challenges could connect with alternative, culturally-rooted, holistic health care practitioners.

Worked with the founder to refine her brand promise (Learn. Grow. Heal) and then to bring her vision for her logo to fruition.  Using a combination of WordPress themes and plug-ins, designed her website and developed the framework for the online directory—including a wide range of provider categories—from angel healers to mindfulness specialists to yoga instruction, as well as three different levels of membership.

Set up mailing list and newsletter templates, as well as branding for social media platforms (Facebook, Instagram, and Twitter).

The website was completed in January 2018, with plans to go live shortly thereafter; however, the project was never launched. It has since been taken over by another administrator.

 

McPeake & Company

By branding, business stationery, logo design, print design, social media, web design
Client

McPeake & Company
Financial Planning & Wealth Management

What We Did

branding
business stationery
logo design
web design

McPeake & Company, a newly launched financial planning and wealth managment firm in Orinda, California, was in need of a full range of graphic design and marketing support.  

Worked closely with the company founder to design a logo that refelected her Irish heritage and had a more personal feel than other financial services firms. Designed and produced business stationery (letterhead, business cards).  Designed and launched website and branded all related social media outlets.

www.mcpeakeandcompany.com

 

East Bay Brain & Spine

By branding, business stationery, logo design, print design, web design
Client

East Bay Brain & Spine Medical Group

What We Did

branding
business stationary
logo design
web design

Dr. Maxell Merkow, recently relocated from the East Coast and was establshing a new neurosurgery practice in Walnut Creek, California. As a new practice, he was in need of a full range of graphic design and marketing support.  

Worked closely with Dr. Merkow to design a logo that incorporated both the brain and spine in a unique and memorable way. Designed and produced business stationery (letterhead, business cards), office documents and patient forms.  Designed and launched website, with special attention to SEO keywords to optimize his practice search results exposure.

www.eastbaybrainandspine.com

 

Edhesive

By branding, business stationery, collateral, logo design, presentation, print design, web design
Client

Edhesive

What We Did

branding
business stationary
logo design
marketing collateral
presentations
web design

Amplify, an online curriculum and assessment company, sought to develop its AP Computer Science MOOC (massive, open, online course) program as a stand-alone entity.  Working closely with the company CEO, designed a logo for the new company, Edhesive. Completed the design of the company website and online course interface, which involved meeting with users to determine needs and use scenarios as well as coordinating back-end design programming with production team. Created presentations and promotional materials.

www.edhesive.com

CalTime

By branding, collateral, logo design, print design

The University of California, Berkeley, was in the process of implementing a new campus-wide time-keeping system, CalTime. In preparation for the launch, created a new CalTime logo and designed a campaign to raise awareness of CalTime’s rollout and the importance of new timekeeping tasks.  The campaign included departmental posters, bus shelter advertisements, supervisor tools and FAQs, as well as pocket calendars that were distributed to 10,000 faculty and staff members.

"Michelle has designed beautiful logos, printed materials, posters and billboards for a variety of high-profile, campus-wide projects at UC Berkeley. She is a consummate professional who is both highly creative and delightful to work with. She communicates well, delivers on time and on budget, responds quickly to feedback, and always follows through. I would give her the highest possible recommendation, and look forward to working with her on future projects! "

Melanie HurleyOperational Excellence Program Office

100th Anniversary

By logo design, print design

The Orinda Library was getting ready to celebrate its 100th Anniversary.  The Friends of the Orinda Library teamed together with the library to create a celebration honoring the history of the library and its important role in the community.

Working as a volunteer Board member, began the project by designing a logo to unite the event marketing efforts. Designed all event promotional materials to feature the new identity, including balloons, posters, signage, and banners.

Designed and produced a newsletter featuring the story of the history of the library and vintage archival photos.

MK Consulting

By branding, collateral, logo design, print design, web design

Michelle Karver, a career coach and human resources consultant, was expanding her practice and engaged me to work with her to develop a logo and establish her brand identity.  Designed her logo to reflect the notions of networking and career growth.

Following the development of a logo, provided designs for new business cards and stationary.  Designed and developed her consulting website.

“Michelle Bea was so easy to work with and she is very knowledgable. She helped me to design my company logo and website. After asking several questions about my vision for my company, she came up with great ideas and worked with the colors I liked. She knows her stuff! I would highly recommend working with her for all your graphic design needs.”

–Michelle Karver